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Bridging the gap in real estate with Virtual Twin solutions

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By Fabrice SERVANT, GEOVIA Customer Success Director, Dassault Systèmes


The real estate industry is undergoing rapid transformation, driven by global urbanization, evolving lifestyles, and the critical need for sustainable practices. In response, real estate professionals are increasingly exploring digital solutions that improve efficiency foster collaboration, and optimize land use. At the forefront of these innovations is virtual twin technology, which allows developers and planners to visualize and simulate projects within their full spatial and environmental context. This is what Dassault Systèmes’ GEOVIA presents in its latest webinar on land prospecting.

Creation of a Virtual Twin

GEOVIA Urban Planning solutions allow the creation of a comprehensive virtual twin within a single platform, seamlessly integrating both open-source and private BIM data. By reconciling 2D and 3D data, converting vector data into 3D, and georeferencing 3D designs, these solutions go far beyond basic visualizations. They offer advanced spatial analysis capabilities, enabling real estate developers and planners to assess site viability, evaluate environmental impacts, and simulate various scenarios effectively.


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BIM model of the Dassault Systèmes WOOD building in the context of the Vélizy campus in France

Site Selection

For real estate developers, location is a primary driver of property value, making site selection a critical step before breaking ground. Depending on the type of project, factors like access to transportation, nearby schools, and cultural sites can greatly influence site selection. While much of this information is available through open data, meaningful analysis becomes more impactful when projected onto a virtual twin.

GEOVIA’s solutions go beyond traditional analysis, empowering land prospectors to create adaptive designs to meet specific requirements. By selecting a starting point on a map, prospectors can accurately analyse the surrounding area within the isochrones of their choice—like a 5-minute walk or a 10-minute bike ride- to gain precise insights.


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GEOVIA livability scoring analysis

This analysis can be enhanced to meet the project’s objectives by establishing a scoring system based on points of interest, such as schools, hospitals, and museums, and comparing these scores across multiple locations to identify the optimal sites. Beyond helping developers determine the ideal location, this solution also facilitates communication with non-technical stakeholders. By simulating real-world scenarios, professionals can refine their projects to reflect emerging trends, ensuring they stay relevant and appealing to prospective buyers.

Enhancing Collaboration and Decision-Making

GEOVIA’s solutions are integrated into Dassault Systèmes’ 3DEXPERIENCE platform – a secure, web-based, collaboration hub that allows stakeholders to aggregate, store, and share documents within the virtual twin environment with a single login. Serving as a single source of truth, this platform ensures that all stakeholders—from project managers to general contractors—have easy access to the most current information. This capability enhances traceability, facilitates the early identification of potential issues, and helps optimize workflows.


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3DEXPERIENCE platform Idea Funnel

In addition to allowing users to monitor project progress by location, track real-time operations, and manage upcoming projects, the 3DEXPERIENCE platform serves as a powerful collaboration tool. It enables stakeholders to interact and communicate within private or public communities directly on a 3D map. By clicking on a specific location of interest on the 3D map, stakeholders can create and access geolocated posts that provide the latest updates on new and upcoming developments. These posts can include text, images, documents, and links to the map, offering a detailed view of the site in a 3D context. This functionality preserves all relevant information throughout the project lifecycle and also empowers stakeholders to make faster, more informed decisions.

Looking Ahead

GEOVIA offers unparalleled insights through interactive market analysis. Visualize and analyse key real estate data in context, identifying opportunities that might otherwise remain hidden. This strategic advantage allows you to confidently make data-driven decisions, maximizing return on investment and optimising resource allocation.

Discover how GEOVIA can turn your ideas into reality with a personalized demo. Explore how to analyse, collaborate, and manage your construction projects with GEOVIA Solutions and how virtual twins can redefine urban development. If you missed the “Maximize Your Real Estate Operations” webinar, watch the replay for practical tips and valuable insights. The webinar is in French, with English subtitles.

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